The cost of bad reputation

I came across this article on the fact that Japan is imposing stricter visa process for individuals from certain countries, including Vietnam

According to Nikkei Asian Review, Japan will also expand its list of countries subject to stricter visa checks. Currently, only students from seven countries, including China (excluding Hong Kong and other regions), Vietnam, Nepal, Sri Lanka, Myanmar, Bangladesh and Mongolia are under strict visa screening processes. Vietnam currently has the highest number of people overstaying their student visas, 3,065 in total.

It is really shameful to see my country included in such a list. Nonetheless, as I have lived abroad and seen actions by my fellow Vietnamese overseas, I am not surprised at all by the new policy from the Japanese government. I saw Vietnamese students take advantage of the trust by Finnish to avoid paying metro tickets. I heard about the distasteful actions by Vietnamese community in Prague and saw first hand how unfriendly a Vietnamese market was in the city. Hell, there is a lot of ambiguity on how much it costs for a citizen like myself to renew my passport. The fees will depend on one’s occupation and income.

The misdemeanor by a few tarnishes the reputation of a whole people. There is a certain degree of unfairness that some have to suffer by the actions of a few, but that’s just how it works. And Vietnamese people do suffer from having a bad reputation. We essentially need visas to travel anywhere except to a few countries in South East Asia, Africa and South America. My H1B is valid for 3 years, but the maximum length given to a Vietnamese passport is just one year. I do know that my Chinese colleagues get 5-year visas. The lack of credibility creates a great deal of inconvenience, time consumption and trouble. We, as a people, would save a lot of time and money on all the visa paperwork if we had better credibility and if our citizens thought about the overall impact of our actions.

Reputation

As I am looking to buy a car, the last few days have been an arduous and time-consuming quest for finding the one that ticks all the boxes on paper. Online reviews were checked. Car reports were seen. Prices were compared. And of course, opinions from friends were sought after as well.

One thing that stands out to me is the reputation of Japanese cars. Deep down inside, I already have more trust in Japanese brands such as Toyota or Honda. As safety and durability are my highest priorities, Japanese brands stand a notch higher than others in my mind. My friends’ opinions align in that as well. The people I talked to all suggest that I look out for Toyota or Honda first, if possible.

What a great advantage to have! In a saturated market, trust and good will from customers are so valuable. Even if Japanese cars may cost me a bit more, I will be willing to spend a few more bucks because of that trust and good will. It may seem obvious now, but it is the fruit of years of work to build and maintain this image. Toyota and Honda don’t come out of nowhere and do nothing to enjoy this advantage.

It applies to humans too. We take up the words of some people faster and more assuredly than of others.

I have one professor in Finland before who used to work in Treasury. He told us in a class that if he recommended us, we could take his words to the bank. If I am to have that reputation and brand, I’ll need to put in the work, constantly, now and in the years and years to come.