Weekly reading – 28th May 2022

Business

Apple Looks to Boost Production Outside China. It’s good for Apple to at least consider operations in other countries to hedge risks. However, it’s not easy to move out of China completely. The book “After Steve” mentioned an episode in which Apple practically had to beg Foxconn to help stand up an assembly line for Apple Watch (I am not 100% about the product in question) overnight because the other chosen supplier screwed up. Foxconn had the resources to do wonders. Replicating such expertise and capabilities in other countries will be very time-consuming and difficult. Plus, doing business in China certainly helps Apple cultivate a relationship with the government. In such a regime, that’s critical.

Cannes: How Japanese Anime Became the World’s Most Bankable Genre. Japanese Anime has incredible IPs. Streaming introduces viewers to content that they had never seen before. Even in my 30s, I am still following some of the anime franchises that I read as a kid. I’d love to explore more if I had the time. It’s not just for kids. Adults love anime too

It’s TikTok’s World Now. Facebook Just Tries to Make People Care About It. The biggest takeaway I have from this piece is that Facebook seems to have trouble dethroning TikTok more than it did any challengers before. Creators still make money on Instagram, but that doesn’t seem to stop TikTok from growing. Interestingly, Facebook had a chance to buy TikTok years ago, but passed. Now, they must rue that decision every day.

Plant-Based Dairy Reinvigorates Milk Category. I do think the popularity of plant-based dairy results from the fact that consumers are more health-conscious. Have you looked at the difference in calorie per serving between meat-based and plant-based milk?

50 years in: Nike’s game plan for winning with women. For obvious reasons, I don’t know anything about women clothing, but it is interesting to read about Nike’s approach to winning this category. Unless there are specific reasons, I naturally support a simple product portfolio. Consumers don’t get confused. Brands can put more marketing dollars and focus behind each product.

Google Takes Yet Another Run at E-Commerce—and Amazon. A super interesting read on Google’s latest efforts into e-Commerce. Based on the article, this time, Google may be onto something. Consumers start to use Google to search for products more than previously, a territory that used to belong to Amazon. E-commerce was also a leading contributor to the bump in search revenue in 2021. With that being said, 2020 and 2021 were great for e-Commerce, but since the economy opened up and folks went back to stores and office, e-Commerce has seen its growth dampened. Whether this trend will affect Google’s effects in the future remains to be seen

Other stuff I find interesting

The Trouble With Lithium. This grim ripping read on Lithium is in line with what I read so far about the element. Demand far outweighs supply, pushing the price to unprecedented heights. The trend will persist for a few years to come. For good measure, even though extracting and producing Lithium have adverse impact on the environment, there doesn’t seem to be an alternative on the horizon.

The butterflies we may never see again in Britain. Super beautiful

The Science Is Clear: Gun Control Saves Lives. For the life of me, I don’t understand how an 18-year-old who cannot get a beer from a bar legally can buy an automatic weapon and shoot dead 19 people. It’s just insane. Take driving as an example. Try driving after either 3 beers or 2 Old Fashioneds and see if you get a DUI. We ban people who consume alcohol from driving, but we close our eyes at folks who may have malicious intent and try to get a weapon. How does that make sense? Look up how Japan regulates gun possession and usage. Then compare the deaths in mass shootings between the two countries. To be perfectly clear, nobody is arguing to take away the right to bear arms. Just like nobody wants to take away the right to drive. We just want access to fire arms to be regulated and controlled so that the tragedies stop. And I read the 2nd Amendment. I don’t think the proponents of the Amendment understand it well…

Stats

Domestic air fares in April 2022 were up 27% compared to April 2019 and 8% month over month

US online grocery sales in April 2022 declined by 4% year over year

45% of devs that earned more than $1 mil in 2021 were not on the App Store or had less than $10,000 in earnings five years before

US Hotel room rates in April and first two weeks of May 2022 were 10-14% higher than the same period in 2019

Source: STR

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